Treepple gives you only the health information relevant to you, easy to understand and to follow. Our dedicated algorithms are the result of years of research focused on improving health communication.

Here are some of the discoveries that informed our journey:


The following research was conducted to explore the viability of a personalized information system as a health news/communication platform:
  • Survey of residents regarding perception and use of electronic medical records ;
  • In depth interviews with primary care practitioners and specialists regarding their patient‐provider communication habits, and perception of proposed Online Health Information Platforms (OHIP);
  • Semi‐structured interviews with baby boomers/seniors regarding their health information sources, their usage of communication technology, and perceptions of proposed OHIP;
  • Semi‐structured interviews with baby boomers/seniors in an assisted living community regarding their health information sources, their usage of communication technology, and perceptions of proposed OHIP;
  • Survey of Medicare professionals on their perception of health information needs of Medicare recipients and desire to adopt/recommend a platform such as OHIP.

Geana, M.V. & Greiner, K.A. (2009). The Digital Divide and Self-Reported Health Information Needs and Usage. 2009 Health Communication, Marketing, and Media Conference, August 11-13, 2009, Atlanta, GA.

Young, R., Willis, E., Cameron, G., Geana, M. (2013). "Willing but Unwilling": Attitudinal Barriers to Adoption of Home-Based Health Information Technology Among Older Adults. Health Informatics Journal, 20 (2), 127-135.


Comprehensive study on personalized health information and its role in improving diabetes management for older adults. Engagement with the online application influenced people's attitudes and behaviors regarding diabetes management with users being about 2.5 times more likely to have high self-efficacy about their diabetes over non-users, 7 times more likely to monitor their glucose then prior to enrollment, and 9 times more likely to closely monitor their overall health. Some users acknowledged significant behavioral changes in diet as well as the amount of daily exercise, and more confidence in their capability to manage their diabetes and openness to discuss about it with family and friends.

Osterlind, S.J., Cameron, G.T., & Geana, M.V. (2012). Novel Statistical Treatment of Data in a Tailored Health Environment. EACH 2012 Conference. September 7, 2012, St. Andrews, Scotalnd.


Pilot study on the impact of personalized health news and information on diabetes management of American-Indian Patients. Findings show that participants changed their attitudes towards diabetes by a significant amount. Participants who logged more frequently into the online system were 1.4 times more likely to have higher Diabetes Empowerment Scale scores than those that did not and were 3 times more likely to value tight control of their disease then those that logged in seldom. The study provided evidence on the value of tailored health news and information on improving patients' management of diabetes. The results also suggest that the more exposure to tailored news and information the patients have, the more positive attitudes they will have towards their diabetes management practices and outcomes, have higher autonomy, and less psychological impact of diabetes.

Geana, M.V. & Cameron, G.T. (2013). Using Tailored News to Increase Disease Management Among American Indians with Diabetes. Center for Diabetic Translation Research Meeting, February 1, 2013, St. Louis, MO.


Systematic review and meta analysis of technology-based interventions for older adults with chronic diseases. Results indicate that we can do better in developing health communications technologies.

Yu, M., Han, K., Cameron, G., & Armer, J. (2015). Are Web-Based Interventions Effective for Middle-Aged Overweight and Obese Adults? A Systematic Review and Meta-Analysis. 2015 International Conference on Cancer Nursing. July 8-11, 2015, Vancouver, Canada.