The Treepple Team


Glen Cameron, PhD
Glen T. Cameron is Maxine Wilson Gregory Chair in Journalism Research, Professor of Family and Community Medicine, and founder of the Health Communication Research Center in the Missouri School of Journalism. He is internationally recognized for his research, books and software design. Dr. Cameron's pioneering software development includes his expert system program, Publics PR Research Software. Glen has bike commuted over 60,000 miles and enjoys many other outdoor activities such as fly fishing at his home in Montana.
Mugur Geana, MD, PhD
Mugur Geana has been building computers and exploring their use to improve the delivery and use of health information for over 25 years. A physician by training, Mugur got interested in healthcare marketing and communications early in his career, with specific focus on how communication strategies could contribute to improve the health and wellbeing of communities. In addition to being an academic, researcher and co-inventor of Treepple, Mugur is an avid portrait and street photographer.


Jim Flink, MA
Editorial & Production
From 2010-2013, Jim served as Vice President of News Operations and General Manager of Newsy. There, Jim led, coached and cultivated a young startup newsroom into an established, internationally respected newsroom publishing quality video content on emerging digital platforms. Under his leadership, Newsy delivered content for MSN, AOL, Huffington Post, Mashable, Wall Street Journal Asia and more. Newsy won the 2011 "Appy" for Best in Newsand the 2013 "Appy" for Best in iPad Publishing.
Gelu Ionas, MBA, PhD
IT & Innovation
Gelu has more than 20 years of experience in designing and developing web-based software solutions. Among others, Gelu worked on projects for the U.S. Department of Labor, the U.S. Department of Energy, the University of Missouri, and the KU Cancer Center. He serves on doctoral committees at Walden University. Gelu holds multiple degrees in engineering, business, and education. He is passionate about exploring what happens when mind meets technology, causality and causal reasoning, and using data to advance knowledge.
Cole Cameron, JD, MBA
General Counsel
Cole T. Cameron received his JD, MBA, and Bachelor of Journalism degree from the University of Missouri. He is licensed to practice law in Missouri and focuses his practice on startup formation, healthcare contracting, and general business law matters. In his spare time, Cole is a faithful supporter of Mizzou athletics and enjoys outdoor activities with his dog, Max.
Jerry Schermer, MD
Chief Medical Officer
Dr. Jerry Schermer grew up in St. Louis, and has practiced urology in Columbia Missouri for the past 25 years. Dr. Schermer's commitment to lifelong learning in medicine equips him perfectly to direct our medical content. He is married, and has three adult children. He has a large variety of interests including art, music, reading, strength and conditioning, yoga and hiking.
Larry Grossman
Business Development
Larry brings decades of media sales, management and marketing experience encompassing the evolution of broadcast TV, cable TV, radio, mobile, video production, online media, content licensing and emerging technologies such as online video, podcasting and OTT devices. He has executed business development strategies for companies such as NBC Cable and Turner Broadcasting as well as startups such as Newsy and Greystripe. Since the late 1990’s Larry has worked very extensively in health media for American Medical Television, Pyxis PatientStation, Medstar Television, the Mayo Clinic News Network and others.
Adam Tharenos, MBA
Business Operations
Adam previously ran operations for a small e-commerce startup business. Under his guidance, the company had experienced double-digit growth. Adam holds an MBA from the University of Missouri, as well as a Bachelor of Business Administration. He is passionate about the startup world and is involved with his local community. Adam enjoys spending his downtime as an avid hockey fan and being with family. Go Blues!

Medical Writers and Presenters

Casey Williams, MD
Dr. Casey Williams is an assistant professor of Family Medicine at the University of Missouri. Before recently becoming a father, he was the producer and host of the Doctor’s Lounge radio health talk show on 88.1FM KOCU Columbia. He has written and recorded health news stories for Treepple since 2014.
Cyndi Frisby, PhD
Dr. Cyndy Frisby is a nationally recognized authority on media portrayals of minorities, athletes, women and teens. She is a professor of strategic communication at the University of Missouri’s School of Journalism. Cyndi’s passion for exercise and a sound diet enable her to motivate and inspire life changes for better health.
David Pierre, DO, MS
Dr. David Pierre is a first generation Haitian-American and hails from Newark, New Jersey. A board-certified Family Medicine Physician, educator, speaker, consultant, health policy enthusiast, and Captain in the Air National Guard, he works as a Clinical Faculty member at MedStar Franklin Square Family Medicine Residency in Baltimore, Maryland.
Katie Cameron, MD
Dr. Cameron graduated from the University of Missouri School of Medicine and then completed pediatric residency training at the Medical College of Georgia. She is board certified in pediatrics and is a fellow of the American Academy of Pediatrics. Katie and her husband enjoy a rich and active life with their three young children.

Business & Production

Ashton Day
Managing Editor
Ashton Day received her MA, MPH and Bachelors of Journalism from the University of Missouri. Her passion for health communication stems from a love of video storytelling and the desire to fight misinformation.
Ilinca Ionas
Public Relations & Marketing
Ilinca is a senior studying Communication, with minors in Business and Psychology at the University of Missouri. After graduation she plans to pursue a career in Public Relations. Outside school and work, Ilinca spends her time volunteering with children and animals.
Jillian Leiby
Jillian Leiby is currently a senior at the University of Missouri, pursuing dual degrees in Film Studies and Digital Storytelling with minors in Journalism and Art History. After graduation, she would love to continue to grow as a storyteller through videography and editing.
Zoe Lundstram
Social Media Manager
Zoe is a Junior studying Digital Storytelling at the University of Missouri. She is inspired by visual engagement and creative marketing campaigns. After graduation, she would like to pursue a career in Advertising. In her free time, Zoe enjoys making YouTube videos and going on runs with her dog.